NBC Universal Analyst, Ad Sales Research in New York, New York

Job Number 33261BR

Job Title Analyst, Ad Sales Research

Business Segment Ad Sales

Sub-Business Ad Sales Sales Strategy and Analytics

Posting Category Sales

About Us NBCUniversal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

Career Level Entry-Level

Country United States

State/Province New York

City New York


• The Analyst will need to be both a creative thinker and be able to turn insights and trends into compelling & creative stories by leveraging primary and syndicated data sources

• Serve as part of the “go-to,” expert team for category and consumer insights across the Retail, Technology and Wireless categories in support of NBCUniversal Ad Sales

• Research, analyze and report on changing consumer behaviors & media industry trends as well as monitor and analyze the performance of new entrants

• Respond to RFP’s and manage day to day client requests from start to finish, under the guidance of a manger

• Help with the execution of primary research studies

• Help provide strategic sales positioning which differentiates the NBCU portfolio in the marketplace

• Participate in projects involving creative insights and commercialization optimization across NBCUniversal


• Bachelor’s degree required.

• Successful candidate must be a strategic thinker with a strong interest in advertising/media research and consumer insights

• Team player with strong communication and interpersonal skills. Focused on cultivating and growing strong internal and external relationships

• Team-oriented and motivated with the flexibility to work effectively under pressure, within a group or independently

• Curious about consumer behavior and media usage

• Capable of handling multiple projects in a fast paced, deadline driven environment

• Act proactively to anticipate and deliver on sales requests and client needs

• Ability to work efficiently and accurately with excellent attention to detail

• Advanced knowledge of Microsoft Excel and PowerPoint

• Knowledge in TV syndicated research tools (Nielsen - NPower, Ad Intel, TV Brand Effect, Lake5, GfK MRI) and digital applications (comScore and Adobe Analytics)

• Knowledge of social media measurement, familiarity with ListenFirst a plus

Desired Characteristics

• Interested candidates must submit a resume/CV through www.nbcunicareers.com to be considered

• Must be willing to work in New York, NY

• Must have unrestricted work authorization to work in the United States

• Must be 18 years or older

• Must be covered by Solutions, NBCU’s Alternative Dispute Resolution Program