NBC Universal Marketing Manager in Universal City, California

Job Number 35063BR

Job Title Marketing Manager

Business Segment Filmed Entertainment Group

Sub-Business Film Brand Development

Posting Category Marketing

About Us NBCUniversal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

Career Level Experienced

Country United States

State/Province California

City Universal City

Responsibilities

Role Summary:

Universal Brand Development drives expansion of the company’s intellectual properties, franchises, characters and stories through innovative products, games and digital content, and experiences globally.

The Marketing Manager works in partnership with the Marketing Director to oversee marketing responsibilities for Jurassic World and the DreamWorks portfolio, including licensee management, sales materials development, campaign management, and serving as a cross functional liaison.

Essential Responsibilities:

  • In partnership with Director, manager oversees activation of consumer and trade marketing campaigns to drive growth for consumer products, games/digital, and live entertainment businesses. Manager will execute marketing programs with a focus on brand integrity and awareness while driving product sales

  • Develops creative briefs and RFPs for internal creative teams and/or external agencies to support marketing initiatives for franchise/property and serves as day-to-day contact on execution of programs

  • Guides development and manages approvals of global marketing programs with consumer products, games and digital, and live entertainment licensees

  • Serves as point person on approvals both internally (marketing execs, brand managers, legal, international) and externally (retailers, licensees, agencies). Manages feedback through our online submissions/approvals system

  • Prepares sales materials including presentations, sell sheets, and sizzle reels to be used for meetings, tradeshows, and other events for respective properties. Prepares materials for distribution to the global team

  • Presents brand perspective at licensee presentations, retail roadshows, and other partner presentations as required

  • Partners with cross divisional teams to maximize cross promotional programs both internally and with external partners and licensees

  • Manages Halo program marketing and event activations on assigned properties

  • Oversees execution and approvals of retail programs in APAC and LATAM on assigned properties

  • Cultivates relationships and extensively communicates with category management, franchise, retail, events, international, and publicity teams

  • Assists with special projects such as partner events, brand summits, tradeshows, etc. as required

  • Manages marketing activation budgets

Qualifications/Requirements

  • 4+ years of brand management, account management or entertainment marketing experience at a studio, advertising agency or large brand, juggling many projects simultaneously

  • Bachelors degree strongly preferred

  • Technical skills: Proficiency for Microsoft Suite portfolio and strong Mac skills including Keynote. Must have expertise in building presentations.

  • Demonstrated project management and problem-solving skills

  • Excellent written and oral communication skills

  • Strong organizational skills and strict attention to detailEligibility Requirements:

  • Interested candidate must submit a resume/CV through www.nbcunicareers.com to be considered

  • Must have unrestricted work authorization to work in the United States

  • Must be covered by Solutions, NBCU’s Alternative Dispute Resolution Program

  • Must be willing to work in Universal City, CA

  • Must be willing to travel domestically and internationally

Desired Characteristics

  • Consumer products experience is highly desired

  • Adobe Creative Suite (Photoshop and Illustrator) experience is a plus

  • Experience working with international territories on marketing campaigns

  • Resourceful, self-motivated and naturally curious

  • Ability to see the big picture and understand how everything ties into it

  • Comfortable dealing with people at all levels to develop and maintain relationships

We are an equal opportunity employer, offering a great work environment, challenging career opportunities, professional training and competitive compensation. Clickto view the NBCUniversal Candidate Privacy Statement.